October 21st, 2014 Projects

Hurrah! The Pig Pledge has officially launched… on social media! (^(oo)^)

The Farms Not Factories team are pleased report that the launch of our Pig Pledge digital campaign last week was a huge success! We used social media channels to ask the public to take the pledge to boycott animal factories by either only buying high welfare pork or totally giving up meat.

The campaign has been supported by 2,180 individuals, 69 organisations, 51 businesses and 43 high profile individuals. These numbers continue to grow as the Pig Pledge message spreads and the campaign grows.

Thank you to everyone who has shared the Pig Pledge with their networks; the campaign would not have been successful without each and everyone of you!

Top 5 achievements of the Pig Pledge campaign (as of Tuesday 21 October 2014, 16:00):

We have 2,343 pledges

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1,172 pigs saved from a life in an animal factory due to the Pig Pledge

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There have been 1,836 views of the Pig Pledge video on YouTube

Star system for the high welfare pork labelling system

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Directory for high welfare pork

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