Most pigs raised for meat to be sold in the UK are suffering in factories that harm animals, people and the planet. We want to change that.
Let’s avoid pork from animal factories and pledge to buy pork from real farms, or go meat-free. If you buy pork, look for high animal welfare labels like Organic, Free Range, Outdoor Bred and RSPCA Assured.
By following three simple steps, we can make a difference:
Avoid pork from animal factories and pledge to buy pork from real farms or go meat-free.
Sign the Pig Pledge
If you buy pork, look for high animal welfare labels like Organic, Free Range, Outdoor Bred and RSPCA Assured.
Spread the word. Share the #PigPledge with your friends and family. Together we can make a difference.
No welfare label
“We’re downgrading the role of meat to being yet another cheap sandwich filler. Meat is a precious food and the animals that provide it should always be looked after in the best possible conditions.”
Hugh Fearnley-Whittingstall, chef & “real food” campaigner
“Treating pigs as industrial production units on such an intensive level is not only shameful but also unsustainable. It is the antithesis of what people want the British countryside and farming to be and it poses a potential threat to human health and the environment.”
Dominic West. English actor. He is best known for his role as Detective Jimmy McNulty in the HBO drama series The Wire
“Governments are not currently helping to improve pig welfare or restrict the routine overuse of antibiotics in animal factories so it is up to us as consumers to bring about change.
When it comes to pork, please change your shopping habits to support a better future for pigs, farmers and the planet by buying meat from real farms not animal factories. To highlight your commitment, please sign the Pig Pledge.”
Tracy Worcester. Director of Farms Not Factories
“As a former pig-keeper I wholly support and applaud the Pig Pledge campaign and all other efforts to make pigs’ lives more humane. I am really pleased to sign this pledge and hope that many, many more people will too.”
Rosie Boycott. Writer, broadcaster & food advisor to the mayor of London
“The pig pledge reminds us that by our own actions we can change the world. We must all use our purchasing power to boycott meat from these animal factories.”
Patrick Holden, speaker & campaigner for organic food and founding director of the sustainable food trust
“I like pork that doesn’t leak water and taste of nothing. Properly -raised pork has flavour, smells like heaven, and produces proper crackling.”
Prue Leith. Restaurateur, caterer, television presenter/broadcaster and cookery writer
“For far too long, the link between the overuse and misuse of antibiotics in intensive farming and the serious threat from antibiotic resistance have been utterly ignored.”
Zac Goldsmith, British conservative party politician, environmental journalist and entrepreneur
“If you care about the health and welfare of the pigs that make your bacon, then sign the Pig Pledge and support the farmers who care as much as you do.”
Jools Holland, OBE DL is a composer, pianist, bandleader and broadcaster
“I gave up eating meat 45 years ago when I learned about the brutality of factory farming. Heavy meat eating is also destroying the planet. If you must eat meat, try eating less and less each week. And ensure the animals had good lives cared for by responsible farmers. Help make this a better world for animals, the environment and your own health.”
Jane Goodall PhD, DBE. Founder of the Jane Goodall Institute & UN Messenger of Peace
“Many people joining the global boycott of meat from animal factories will ensure the survival of our skilled traditional family farmers.”
Lady Carole Bamford. Founder of Daylesford Organic Farmshops.
“Everyone should understand what good agriculture means and why it matters; you can’t cook good food and not make this connection.”
Barny Haughton. Founder and Director of Square Food Foundation.
“Life for pigs in factory farms is bleak; these highly intelligent animals have limited opportunities to express their natural behaviours. There are hundreds of millions of pigs around the world kept in factory farms. Let’s move away from the dark age of pig production, in which pigs throughout the world are increasingly kept confined. I urge you all to stand up against factory farming, for the good of our own health and the environment as well as for the welfare of these pigs.”
Philip Lymbery. Chief Executive of Compassion in World Farming.
“We can all help bring an end to this inhumane, insane system by only buying high welfare pork. It doesn’t cost much more – for the same price you can buy 2 sausages from a factory farm or 1 1/2 sausages from a farm where the pigs are happy and healthy. Let’s all give up half a sausage and support high welfare British farmers. Join me in signing the Pig Pledge to only buy high welfare pork from real farms, not animal factories from now on.”
Leslie Ash, actress
“The pigs in animal factories have to be given routine doses of antibiotics just to keep them alive. This leads to antibiotic-resistant superbugs that will bring an end to antibiotics as a cure for human diseases. We can stop this threat to our health by choosing pork from high welfare farms where the pigs are happy and healthy so don’t need antibiotics.”
Rupert Everett, actor & writer
“The industrialisation of pig farming has brought about one of the vilest industries in the world. Pigs in animal factories are overcrowded, unhealthy and deprived of every last drop of a decent life in order to maximise industrial so-called efficiency. Animals are treated just like car parts.”
Sadie Frost – actress, producer and fashion designer
“Tracy is a heroine on this. Every pig I know has her poster on their wall. As do I.”
Hugh Grant, actor & film producer
“Corporate owners of animal factories have an unfair advantage over small farmers, as their products are only cheap because the real costs are paid for by the broader community. That’s us. We should do everything we can to preserve the heritage of local farmers raising their pigs indoors with deep straw or better still outdoors with plenty of space in the fresh air and sunlight, their waste forming part of the crop cycle that grows their feed.”
Jeremy Irons, actor
“Piglets are taken from their mothers when they are only three weeks old, too young for their immune systems to develop – this means antibiotics for them too. This is completely unnecessary as pigs kept humanely, either outdoors or indoors with plenty of space and straw bedding, hardly ever need antibiotics.”
Simon King, TV presenter & cameraman
“I just want everybody to know that they must, must protest about animal factories, must take responsibility for their choices in buying their food, and ask for the right thing. Animal factories only exist because people buy their products. Our shopping choices can make a real difference.”
Miranda Richardson – stage, film and television actress
“It is inhumane to eat meat that has been inhumanely produced. Antibiotic over-use is causing antibiotic-resistant diseases in pigs that can then pass to humans.”
Jon Snow, journalist & television presenter
“If animal welfare laws were enforced and antibiotics use restricted, small farmers would out-compete the animal factories while producing both healthier and better tasting meat. Boycott these animal factories and buy only high welfare meat from real farms where the pigs are healthy and free.”
Mark Hix, chef & restaurateu
“Go to your local butcher, farmers’ market, or online and ask for high welfare UK pork. Or know your supermarket labels: RSPCA Assured, Outdoor Bred, Free Range or, best of all, Organic.”
Vivienne Westwood, fashion designer & businesswoman
“If people knew about the impact on human health from antibiotic resistance due to the routine doses of antibiotics given to keep pigs alive in baron, cramped cages in factory farms, I am sure 99% would choose to buy from high welfare farms.”
Philip Treacy, milliner & designer
– Show me all supporting organisations and celebrity backers –
Look for high welfare labels in your local shop or supermarket, or talk to your local butcher. Better still, shop at your local farmers’ market or source high welfare meat online. Read more »
Use our map and directory to help you find pork from farms, shops & restaurants that you can trust. It’s also easy to add new producers, suppliers and retailers. Read more »
Cover the extra cost by buying cheaper cuts and reducing your meat intake, which is healthier. Read more »
A conduit between shoppers looking for pork from farms, shops & restaurants that they can trust, and those working hard to provide it. Read more »
Join the global movement against animal factories. Sign the pledge to only eat meat from real farms, not animal factories – or go meat-free. Read more »
Help us to compile a short film which will focus on shifting the shopping habits of parents through the caring and understanding nature of children. Read more »
This innovative project is our way to get social media users to engage directly with farmers, and vice versa. We want farmers to take over our Instagram account for 7 days in order to inspire people to only buy meat from real farms, not animal factories. Showcasing what is happening literally #OnTheGround on a real farm!
Latest #OnTheGround user: Cook and Foragers
These T-shirts (featured in Milan fashion week) have been designed exclusively for Farms Not Factories to help raise awareness about animal factories. Available in our online shop and at EcoHustler.
Thanks for your support!