Most pigs raised for meat to be sold in the UK are suffering in factories that harm animals, people and the planet. We want to change that.
Let’s avoid pork from animal factories and pledge to buy pork from real farms, or go meat-free. If you buy pork, look for high animal welfare labels like Organic, Free Range, Outdoor Bred and RSPCA Assured.
Together, we can make a difference.
Avoid pork from animal factories and pledge to buy pork from real farms or go meat-free.
Sign the Pig Pledge
If you buy pork, look for high animal welfare labels like Organic, Free Range, Outdoor Bred and RSPCA Assured.
Spread the word. Share the #PigPledge with your friends and family. Together we can make a difference.
No welfare label
Look for high welfare labels in your local shop or supermarket, or talk to your local butcher. Better still, shop at your local farmers’ market or source high welfare meat online. Read more »
Use our map and directory to help you find pork from farms, shops & restaurants that you can trust. It’s also easy to add new producers, suppliers and retailers. Read more »
Cover the extra cost by buying cheaper cuts and reducing your meat intake, which is healthier. Read more »
“We’re downgrading the role of meat to being yet another cheap sandwich filler. Meat is a precious food and the animals that provide it should always be looked after in the best possible conditions.”
Hugh Fearnley-Whittingstall, chef & “real food” campaigner
“Treating pigs as industrial production units on such an intensive level is not only shameful but also unsustainable. It is the antithesis of what people want the British countryside and farming to be and it poses a potential threat to human health and the environment.”
Dominic West. English actor. He is best known for his role as Detective Jimmy McNulty in the HBO drama series The Wire
“Governments are not currently helping to improve pig welfare or restrict the routine overuse of antibiotics in animal factories so it is up to us as consumers to bring about change.
When it comes to pork, please change your shopping habits to support a better future for pigs, farmers and the planet by buying meat from real farms not animal factories. To highlight your commitment, please sign the Pig Pledge.”
Tracy Worcester. Director of Farms Not Factories
“As a former pig-keeper I wholly support and applaud the Pig Pledge campaign and all other efforts to make pigs’ lives more humane. I am really pleased to sign this pledge and hope that many, many more people will too.”
Rosie Boycott. Writer, broadcaster & food advisor to the mayor of London
“The pig pledge reminds us that by our own actions we can change the world. We must all use our purchasing power to boycott meat from these animal factories.”
Patrick Holden, speaker & campaigner for organic food and founding director of the sustainable food trust
“I like pork that doesn’t leak water and taste of nothing. Properly -raised pork has flavour, smells like heaven, and produces proper crackling.”
Prue Leith. Restaurateur, caterer, television presenter/broadcaster and cookery writer
“For far too long, the link between the overuse and misuse of antibiotics in intensive farming and the serious threat from antibiotic resistance have been utterly ignored.”
Zac Goldsmith, British conservative party politician, environmental journalist and entrepreneur
“If you care about the health and welfare of the pigs that make your bacon, then sign the Pig Pledge and support the farmers who care as much as you do.”
Jools Holland, OBE DL is a composer, pianist, bandleader and broadcaster
“I gave up eating meat 45 years ago when I learned about the brutality of factory farming. Heavy meat eating is also destroying the planet. If you must eat meat, try eating less and less each week. And ensure the animals had good lives cared for by responsible farmers. Help make this a better world for animals, the environment and your own health.”
Jane Goodall PhD, DBE. Founder of the Jane Goodall Institute & UN Messenger of Peace
“Many people joining the global boycott of meat from animal factories will ensure the survival of our skilled traditional family farmers.”
Lady Carole Bamford. Founder of Daylesford Organic Farmshops.
“Everyone should understand what good agriculture means and why it matters; you can’t cook good food and not make this connection.”
Barny Haughton. Founder and Director of Square Food Foundation.
“Life for pigs in factory farms is bleak; these highly intelligent animals have limited opportunities to express their natural behaviours. There are hundreds of millions of pigs around the world kept in factory farms. Let’s move away from the dark age of pig production, in which pigs throughout the world are increasingly kept confined. I urge you all to stand up against factory farming, for the good of our own health and the environment as well as for the welfare of these pigs.”
Philip Lymbery. Chief Executive of Compassion in World Farming.
- Show me all supporting organisations and celebrity backers -
A conduit between shoppers looking for pork from farms, shops & restaurants that they can trust, and those working hard to provide it. Read more »
Join the global movement against animal factories. Sign the pledge to only eat meat from real farms, not animal factories – or go meat-free. Read more »
Help us to compile a short film which will focus on shifting the shopping habits of parents through the caring and understanding nature of children. Read more »
This innovative project is our way to get social media users to engage directly with farmers, and vice versa. We appeal to farmers to take over our Instagram account for 7 days in order to inspire people to only buy meat from real farms, not animal factories. Showcasing what is happening literally #OnTheGround on a real farm!
If you are interested in taking part in the project, please let us know so we can send you a Guidance Pack. Follow on instagram »
These T-shirts (featured in Milan fashion week) have been designed exclusively for Farms Not Factories to help raise awareness about animal factories. Available in our online shop and at EcoHustler.
Thanks for your support!